How to Use Your Blog For Networking and Referrals

woman-whispering-textSome of your blog readers will never be in a position to hire you, but they’re still important to your business. By sharing valuable expertise on your blog, you will attract both customers and referrals. Learn more in this guest post from Linda Dessau of Content Mastery Guide [Read more…]

Laboratory tests from FLUIDS iQ

Logo_CMYK_updated

 

Introducing Canada’s state of the art wellness laboratory, FLUIDS iQ, offering tests for food sensitivities (IgG), IBS\IBD, salivary hormones and the revolutionary Zonulin test for intestinal permeability (“Leaky Gut”).   [Read more…]

How to Get People to Read Your Blog Posts

reading-blog-ioncBlogging has many benefits, but one of its challenges is that it requires your audience to come to you. However helpful your blog posts are, readers have to get there in order to read them.

In her latest guest post, Linda Dessau offers five ways to invite people back to your blog, and five ways to write what people want to read. [Read more…]

Orthomolecular Health

We love this video ad by Orthomolecular Health

https://youtu.be/TMRxYe4w0Lc

 

ORTHO HEALTHOrthomolecular Health educate the public and health professionals on the benefits & necessity of an individualized, nutrition-based approach to healing and caring for the body. Orthomolecular Therapy employs the use of vitamins and nutrients in the form of diet and supplements to support the body with optimal nutrition, encouraging proper functionality and promoting mental & physical health.

 

Orthomolecular Health is run by the
International Schizophrenia Foundation,
a charitable, non-profit organization dedicated to helping people with mental illnesses improve their health so that they can lead healthy, independent lives.

How to Start a Blog For Your Nutrition Business

how-to-start-nutrition-blog-textBlogging is an effective marketing strategy for nutrition professionals because it:

 

  • Creates a personal connection with your readers and prospective clients
  • Provides valuable information they can use to live healthier lives
  • Showcases your specific areas of expertise

You may have seen other nutrition blogs and like the idea of having one for your own business, but where do you start? We’ll cover that in this article by Linda Dessau of Content Mastery Guide.

[Read more…]

Are you on Track to meet your 2015 Goals?

JH_Dec12-176

Continuing our Business series with certified Business Coach

Jayne Huhtanen

by Jayne S. Huhtanen, Certified Business Coach

 

Fall is here, memories of the summer fun, heat and humidity are fading, and it is time to ask yourself:  Am I on track to accomplish everything I set out to achieve this year?

 

Very few people write down their goals each year, whether personal or professional, however the very act of spending time to think about what you want out of life, and writing it down, can greatly increase the chances of achieving it.  It has been shown that successful people think about what they want most of the time, unsuccessful people think about what they don’t want.  And unless you think about what you want, how can you know the path to get there?

[Read more…]

The Ten Keys to Business Success

Jayne S. Huhtanen, Certified Business Coach

Jayne S. Huhtanen, Certified Business Coach

Continuing our Business series with certified Business Coach

Jayne Huhtanen

by Jayne S. Huhtanen, Certified Business Coach

 

 

There are ten critical areas where your ability to think largely determines the success or failure of your business. The greater clarity you have in each of these areas, the better decisions you will make and better results you will achieve.

 

Key Purpose

What is the purpose of a business? Many people think that the purpose of a business is to earn a profit, but they are wrong. The true purpose of a business is to create and keep a customer. Fully 50 percent of your time, efforts, and expenses should be focused on creating and keeping customers in some way.

 

Key Measure

The key measure of business success is customer satisfaction. Your ability to satisfy your customers to such a degree that they buy from you rather than from someone else, that they buy again, and that they bring their friends is the key determinant of growth and profitability.

 

Key Requirement

The key requirement for wealth building and business success is for you to add value in some way. All wealth comes from adding value. All business growth and profitability come from adding value. Every day, you must be looking for ways to add more and more value to the customer experience.

 

Key Focus

The most important person in the business is the customer. You must focus on the customer at all times. Customers are fickle, disloyal, changeable, impatient, and demanding–just like you. Nonetheless, the customer must be the central focus of everything you do in business.

 

Key Word

In life, work, and business, you will always be rewarded in direct proportion to the value of your contribution to others, as they see it. The focus on outward contribution, to your company, your customers, and your community, is the central requirement for you to become an ever more valuable person, in every area.

 

Key Question

The most important question you ask, to solve any problem, overcome any obstacle, or achieve any business goal is “How?” Top people always ask the question “How?” and then act on the answers that come to them.

 

Key Strategy

In a world of rapid change and continuing aggressive competition, you must practice continuous improvement in every area of your business and personal life. As Pat Riley, the basketball coach, said, “If you’re not getting better, you’re getting worse.”

 

Key Activity

The heartbeat of your business is sales. Dun & Bradstreet analyzed thousands of companies that had gone broke over the years and concluded that the number-one reason for business failure was “low sales”. When they researched further, they found that the number-one reason for business success was “high sales.” And all else was commentary. This may seem obvious, but it is true!

 

Key Number

The most important number in business is cash flow. Cash flow is to the business as blood and oxygen are to the brain. You can have every activity working efficiently in your business, but if your cash flow is cut off for any reason, the business can die, sometimes overnight.

 

Key Goal

Every business must have a growth plan. Growth must be the goal of all your business activities. You should have a goal to grow 10 percent, 20 percent, or even 30 percent each year. Some companies grow 50 percent and 100 percent per year, and not by accident. The only real growth is profit growth. Profit growth is always measurable in what is called “free cash flow.” This is the actual amount of money that the business throws off each month, each quarter, and each year, above and beyond the total cost and expense of running a business.

 

Action Exercise

You should have a growth plan for the number of new leads you attract and for the number of new customers you acquire from those leads. You should have a growth plan for sales, revenues, and profitability. If you do not deliberately plan for continuous growth, you will automatically stagnate and begin to fall behind. Growth is not an accident; so you must plan and map out your growth plan if you want your business to see a bright future.

 

from Brian Tracy’s “The Way to Wealth”

 

The Five W’s of Time Management for Entrepreneurs

JH_Dec12-152The Five W’s of Time Management for Entrepreneurs

by Jayne S. Huhtanen, Certified Business Coach

 

Every writer needs to know the Five W’s of good Journalism: Who, What, Where, When, Why (and sometimes How).

What about the rules of Time Management? They are equally important to help you focus on your most important priorities; those that only you can, and should, do. Ask yourself the following questions, and see how much time you may be able to free up:

Who

Ask yourself: “Who really needs to do this? Am I the only person who can do it? Am I the best person to do it?”

If there is someone else who can do it, even if not quite as perfectly as you would, delegate it to them. It may be bookkeeping, Virtual Assistance, blog writing, web design, or any number of activities. If it is not something you excel at, someone else can do it faster and better than you.

What

Ask yourself: “What is the single most important project or task I have on my list that will make the biggest impact on accomplishing my goals?” Work on that task first every day.

Then ask yourself, “What is the next most important task I can work on that will make the biggest impact on accomplishing my goals?  Do that one next.

Use a To Do List, review it each morning, and plan what you will do that day, and when.  Often, the most important things you could do, are the ones you least want to do. Do those first and get them out of the way. Reward yourself in some small way for accomplishing them.

Where

Ask yourself: “Do I have a place where I can work uninterrupted? Is my workspace organized so I can find everything easily? How much time do I spend daily looking for something?”

If you don’t have an organized workspace, consider hiring a Professional Organizer to help you set up your paper files and workspace. And to keep on top of things, hire an Assistant to come in regularly to clean up your files.

When

Ask yourself: “When am I most productive? Most creative? Am I an early bird, or a night owl?”

Understanding when your brain operates at peak efficiency, and then blocking that time in your calendar for work, can help you work more, faster, and better, than if you are tired or distracted.

FOCUS; carve out time to accomplish those big, fat, juicy priorities, the ones that will get you where you want to go faster. Schedule them in your calendar and protect the time.  Make it a meeting with yourself that you cannot move. Mark it in red. Focus on the work at hand. Do not move to another task until you have completed the task you set yourself to do.

Why

Ask yourself: “Why am I doing this? Does it contribute to accomplishing the goals I have for my business and my life? Is it my priority, or someone else’s?”

Focus your efforts on only those tasks that contribute to accomplishing your priorities, and consider outsourcing or delegating others.

How

Ask yourself: “Is this the most productive way to accomplish this task?  Do I need to do it to perfection, or can I stop when I have accomplished 80 per cent? Are there ways to simplify the process?”

Even before you start, decide what your end product needs to look like; when it is good enough, stop. There are times when perfection is needed, and times when it is not, and sometimes it is better just to get the work done and out the door.

Learn how to use the tools and technology that you will need all the time. Take a course on Excel or PowerPoint, book an appointment with the Small Business Advisor at your local Apple store and have them show you how to use your iPhone or iPad to its maximum capabilities. Talk to other entrepreneurs about the Apps they use and how they can simplify your work, and then start using them.

By following these steps, you can achieve better control of your time and accomplish the most important priorities on your To Do list if you: (1) plan, (2) link your activities to your goals, and (3) work when you function best.

Jayne S. Huhtanen, B. Eng. Mgt.
Certified Business Coach
FocalPoint Coaching of Toronto, independently owned and operated by Jayne Huhtanen Coaching
jhuhtanen@focalpointcoaching.com
647-342-5036 (office), 647-823-8845 (cell)

 

Aromatherapy for Seasonal Allergies

allergy_385x2611Aromatherapy for Seasonal Allergies

Gentle relief

by Pamela Durkin ROHP RNCP

 

Spring—is any season so welcome? Not if you suffer from the debilitating effects of seasonal allergies. But fear not, all is not gloomy on the seasonal allergy battlefront. Nature has provided us with the perfect weapon to combat the nasty effects of those pesky pollens—essential oils.

Essential oils can not only help alleviate the symptoms of allergies—but also strengthen our immune system so we’re less likely to be plagued by allergic responses. While all essential oils contain a complex mix of healing chemical compounds with various therapeutic effects, there are specific oils that have been clinically indicated for the treatment of allergies. [Read more…]

A Brief History of Orthomolecular Nutrition

ORTHO HEALTHBy: C. Carleton-Fitchett, ROHP
Healing with Optimal Nutrition Based upon Biochemical Individuality: “When in doubt, try nutrition first”. – Roger J. Williams Ph.D. The term “orthomolecular” comes from the root words ‘ortho’ and ‘molecule’, meaning ‘correct molecules’ or (vitamins, minerals, amino acids, enzymes, and essential fatty acids) that are essential for the biochemistry and physiological functioning of the body.
Two –time Nobel Prize winner, and molecular biologist, Linus Pauling Ph.D., first coined the term “orthomolecular” in the journal of “Science” in 1968. Pauling referred to orthomolecular therapy as a means of health preservation and dis-ease prevention through varying the concentrations of substances normally present in the body. While Linus may have been the first to use the term “orthomolecular”, there are a number of pioneers in the concept of orthomolecular nutrition responsible for development and advancement in the use of varying diet and supplements for optimal health and healing. [Read more…]